Lead Generation Essentials | Thursday 26th January
Posted in Events, tagged with Events, Training, on January 17, 2023
So you are in the new business hot seat, but where do you start? Where do you look for leads and how do you approach them? This course introduces you to the basics of lead generation including how to approach clients for the first time.
This 90-minute online course is delivered live with an interactive presentation and discussion. taking place on January 26th, 2023. The course is titled:
Lead Generation Essentials
By the end of the workshop, you will learn:
- What is a lead?
- Who are the right decision makers to contact in agency vs. client side
- Key lead generation channels
- How to approach new leads (content, language, strategies)
- Lead generation qualification
- An introduction to the Agency Source contact database
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Price: £250 + VAT